Quickly evaluate your business to help achieve goals and objectives.
No, you won’t need a fly swatter. The kind we’re talking about is “SWOT” – and this can be an extremely useful technique for understanding your business’ strengths and weaknesses, and to also identify the opportunities available to you, and whether you know it or not, the threats you face.
Our seasoned marketing vet and managing partner, Theresa Long, put this together to provide a little insight into this important marketing tool. A SWOT Analysis can help you carve a sustainable niche in your market, so follow these steps to uncover the possibilities that ripe for the taking!